When I started at Frito-Lay I was familiar with some of the steps we had taken to help the environment, but over the past several months I have gained an even better understanding of how much we do to conserve energy, save water, minimize waste and reduce emissions. It's exciting to learn about our many sustainability efforts, and even more exciting to be able to share one of our most recent accolades with our fans!
The city of Plano, Texas, recently recognized Frito-Lay's headquarters building in Plano with the 2011 Environmental Commitment Award. This award -- the city's highest environmental honor -- celebrates continued year-over-year improvements toward sustainability. 2011 is actually the second consecutive year our dedicated "green" team has earned this award.
Our most recent efforts included a building-wide printer sustainability project to reduce the amount of printer devices by 90 percent. This project required commitment from all of our employees and led to significant cost savings, a more than 50 percent reduction in paper usage and a carbon footprint reduction of more than 22,500 tons annually.
We’ll have more news about what we’re doing to help the environment in another post this week, but I couldn’t wait to share this one with all of you!
Under the partnership, PepsiCo, UPS, AT&T, FedEx and Verizon will roll out more than 20,000 vehicles designed to cut fuel consumption. "As owners of some of our nation's largest private fleets, these companies are leading the way when it comes to building clean fleets, and we need to make sure all our businesses are following their example," Obama told an audience at a UPS facility in Maryland. (Tune into his full remarks about the partnership on the White House’s YouTube channel.)
Frito-Lay’s CEO, Al Carey, and CEOs from the partnership’s other charter companies joined the president at the event. Al, along with our fleet sustainability manager, Steve Hanson, and our fleet operations director, Mike O'Connell, shown here, gave Obama (who jokingly asked them, “You got some corn chips?") an up-close look at one of our all-electric delivery trucks. Steve explained that in addition to saving fuel, the truck has been a hit among our drivers: “They like the quiet. They like the visibility. And they like not smelling like diesel fumes." (Read more about our fleet leaders’ conversation with the president on the Dallas Morning News’ blog and check out additional pictures from the event from our Snack Chat photo gallery.)
I’m excited to announce we’re hosting a video contest called “Frito-Lay Fan Remix.” We’re inviting chiplovers, like you, to show us just how much you love Frito-Lay snacks by demonstrating our unique Frito-Lay Fan Remix dance moves on camera!
The dance moves are fun and easy, and all are inspired by the work we’re doing to support sensible snacking and environmental sustainability – like Cut the Salt Shaker and The Whole Grain Wave. Check out the tutorial video below to learn how to do each of the five moves, and then get started making your own video!
Be one of the first 50 people to submit a video, and you will receive:
An official Frito-Lay Fan t-shirt
A place in the final Frito-Lay Fan Remix video compilation. The final video will be featured on Twitter, YouTube, and right here on Snack Chat!
The top 3 most creative videos will win a Frito-Lay party pack, including a $100 American Express gift card, a chip-and-dip bowl, and more!
Interested in participating? All you have to do is:
Watch the tutorial video and learn the Frito-Lay Fan Remix dance moves.
Create a short video (less than 2 mins) doing ALL of the dance moves featured in the tutorial. Feel free to add your own style and flair – costumes, your favorite Frito-Lay chips, or whatever you’d like!
Email your video to info@fritolayfan.com no later than April 1, 2011. (Send via a link for us to download or as a file attachment to the email. Check out YouSendIt for more info on how to send a link.)
Note: You must be 18 or older to be featured in video. All videos must be under 100MB in size. Check out the official rules for complete details. As you’re putting your video together, send us an email at info@fritolayfan.com if you have any questions.
Then take a peek at this video where I join Al Halvorsen, Director of Environmental Sustainability at Frito-Lay, to get a behind-the-scenes look at how we make two of our most popular snacks -- Lay’s potato chips and SunChips multigrain snacks.
Our facility in Modesto, Calif., is one of eight manufacturing plants in the U.S. where we make SunChips. Given the name, it’s only fitting that in Modesto, we make them using -- what else -- the sun! To harness the power of the sun, we built a 4-acre solar concentrator field and installed photovoltaic panels on the roof of the plant.
Find out more about how we make Lay’s and SunChips, and learn about some of the other resource-saving practices in place at Modesto, by watching this all-new video -- made just for fans like you.
Enjoy the show!
Cathy Dial Director of Consumer Affairs at Frito-Lay
As you may have read here on Snack Chat last week, we're excited that our second-generation (much quieter) 100% compostable SunChips bag is hitting stores now and can be found on shelves nationwide over the next month. To help you understand more about this next-generation bag and how we were able to make it quieter, yet still 100% compostable, check out the video below. In it, Brad Rodgers, manager of sustainable packaging at PepsiCo, takes you behind the scenes in our packaging lab where he demonstrates the new bag and describes how his team created it.
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