Today, we've asked one of Frito-Lay's talented marketing managers, Jason Beck, to share a great new promotion with you here on Snack Chat. Read on below to find out how you could have a chance to see Brad Paisley live in concert! Take it away, Jason. - Joe
As a Nashville native and country music fan, I can’t help but like Brad Paisley, one of the hottest names in country music today. That’s why I’m excited to announce Frito-Lay has teamed up with Paisley and Dollar General to give our fans a chance to win thousands of prizes through the “Tune In to Giving” program, exclusively at Dollar General!
Anytime you purchase Lay’s potato chips (any variety 10-oz or greater) and any 2-liter Pepsi beverage together at Dollar General, you’ll receive a receipt code which can be entered at tuneintogiving.com. Each valid code redeemed not only gives fans a free music download, but it also is an entry to win one of thousands of prizes including Dollar General gift cards and Brad Paisley memorabilia.
One of the prizes I’m most excited to share is the chance to see Paisley on his “Virtual Reality World Tour 2012.” And, in case this all wasn’t incentive enough to play, for each valid code redeemed, we will donate $1 (up to $75,000) to support the Dollar General Literacy Foundation. What do you think?
Will you help “Tune In To Giving?”