The results are in! After four rounds of intense competition, more than 56,000 consumer votes made Beer Battered Onion Rings the champion of the "Ruffles Next Flavor Fever" contest. The final round featured a very close match-up with Baby Back Ribs, but Beer Battered Onion Rings carried the day and will launch this fall in Wal-Mart as the newest Ruffles flavor.
The "Next Flavor Fever" contest introduced 16 possible Ruffles flavor options and challenged fans to vote for their pick each day in an elimination bracket-style tournament. Visit www.facebook.com/ruffles for more information and great Ruffles news.