Hi, I’m Cathy Dial, Director of Consumer Affairs at Frito-Lay and Snack Chat guest blogger. Everyday, my team answers questions from fans like you about our chips – ingredients we use, flavors we launch, processes for cooking and more! To help answer these questions, we thought it would be fun to share an “insider’s view” of Frito-Lay. So, over the next few months, watch for our behind-the-scenes videos about our Frito-Lay chips -- America’s favorite snacks.
You can check out the first video in our series now. In the video, I have the pleasure of taking a peek inside the Frito-Lay Culinary Innovation Center and talking with our executive research chef, Stephen Kalil. Chef Stephen shares the inspiration and process our Research & Development team uses to launch new and unique flavors of Frito-Lay chips – specifically highlighting Lay’s Tangy Carolina BBQ potato chips. Lay’s Tangy Carolina BBQ is one of the new, regional Lay’s flavors we launched this year.
As you’ll see in the video, Lay’s Tangy Carolina BBQ potato chips are made with real, all-natural ingredients and are lower in sodium than our current flavored Lay’s chips. I think these chips make a great, sensible snack to bring to the table at summer barbecues, pool parties and other festivities. After all, no party is complete without chips!
Let us know what you think of the video, and happy snacking!
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